British-American Business Council
The BABC – building your transatlantic business
Richard Fursland OBE, Chief Executive, BritishAmerican Business Inc and Chief Operating Officer, British-American Business Council, explains how the BABC could help you

 

“Our participation in the BABC has brought us real added value, and played a key role in enabling us to develop our networks and build our business”

Mervyn Phillips, Lloyds TSB

The British-American Business Council (BABC) celebrated its 10th Anniversary this year, at our Annual Transatlantic Business Conference, which we held in the British Midlands.

Over that time, the BABC has become by far the largest transatlantic business network, serving 3,500 member companies through our chapters in 31 regions throughout North America and the UK.

Our goal is to help these companies build their business by providing them with access to a transatlantic business network that extends far beyond their own home cities – and with a portfolio of services to match.Our offering is geared to help middle-market and smaller companies as well as major multinationals: here are comments from two, of very different sizes.

“Membership of BritishAmerican Business Inc in New York and London, and through that the BABC network, provides tremendous value for small companies. In the first few months after joining, I secured a major consulting assignment and three collaborative agreements by taking advantage of its powerful online database and networking with its members in New York and London, and throughout the US and UK”

Michael Batt, Founder, US Alliance Consulting

If, for example, you are a British company looking to establish or expand your business on the East Coast, the Mid-West, the South West or the West Coast, we have more than 20 regional chapters right on the spot, ready and willing to help you. The same applies in reverse if you are a US company looking to build your business in the UK.

Our regional chapters all know their regional markets well. More important still, they all have member companies who want to do business with companies like yours. If you are a member of any one of our 31 chapters, you can connect with these companies through our password-protected online Membership Directory – or at our Annual Transatlantic Business Conferences (next one in Atlanta, 1-4 April 2005) – or by participating in the programmes of other BABC chapters when you are travelling. You can also take advantage of the many other business and marketing opportunities and services that we offer.

Our role is very simple: we help companies make connections and do business. And the sooner that companies approach us, as they plan their transatlantic business development, the more help we can provide.

So, if you are involved in transatlantic business and, by some misadventure, you do not already know about the BABC, do contact your regional BABC chapter to find out what they and the broader BABC network can offer you (see contact information between pages 60 & 61 on the divider).

Then, hopefully, you will become as happy a customer as another member of ours:
“We have acquired an ever-growing string of excellent clients as a result of our participation in the BABC, and our interaction with the BABC’s many regional chapters. These include multinationals on both sides of the Atlantic, as well as smaller and medium-sized businesses, to whom we have secured introductions – and subsequently cultivated – through the BABC and its chapters”

David Birch, Wragge & Co